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STL Web Design Company

Aquatic design and engineering

Counsilman-Hunsaker

A project-rich website that makes an aquatic design and engineering firm’s portfolio easier to explore, search, and share.

  • Web design
  • API integration
  • Technical SEO
Rooftop swimming pool featured in the Counsilman-Hunsaker case study

The starting point

The challenge.

Industry
Aquatic design and engineering
Project focus
Project discovery and integration

Counsilman-Hunsaker needed a modern digital showcase for its extensive aquatic design and engineering work. The website had to communicate the firm’s experience to prospective clients while also serving as a practical resource for its sales team, connecting presentation with everyday access to project information.

Project details were spread across different software platforms, making a large portfolio difficult to present as one coherent resource. The new site needed to bring that information together, organize it around meaningful search criteria, and reflect the firm’s identity through a clear aquatic-themed design.

Desktop and mobile website layouts for Counsilman-Hunsaker
Responsive layouts connect the firm’s aquatic portfolio, services, and project information.

The work

The approach.

  • A portfolio-first experience

    High-quality imagery, video, and subtle animation introduced the firm’s work. A streamlined structure guided visitors through services, projects, company information, and enquiry points while reinforcing the company’s Aquatics for Life mission.
  • Connected project information

    A custom API integration consolidated information from separate systems. Visitors and staff could explore projects by type, sector, service, and location, with an interactive map supporting a more useful discovery process.
  • A sound search foundation

    On-page SEO, technical improvements, and metadata work supported the website’s search presence. These foundations complemented the design and integration work rather than relying on visual presentation alone to explain the firm’s expertise.

The result

The difference.

The completed platform combined a stronger visual showcase with a more accessible project resource. Searchable, consolidated information helped prospective clients explore relevant work and gave the sales team a more practical way to find and share project details. Design, integration, and search foundations supported the same objective: making the firm’s depth of experience easier to understand and use.
  • A searchable project portfolio
  • Connected project data
  • An interactive project map

What could your next chapter look like?

Let’s talk about your website, your priorities, and what you would like to improve.

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